Every Friday, Popternative features new music from a variety of genres to kick off your weekend. To be featured in Fresh Music Fridays, please send an e-mail to [email protected].

7evin7ins (Punk/Hip Hop)
7evin7ins releases a new single, “Let Go” (ft. 916frosty). 7evin7ins demonstrates dexterity in his ability to combine a punk rock style into a modern hip-hop production. 7evin7ins draws inspiration from fellow hip-hop entities, XXXTentacion, Lil Peep and Juice Wrld, whose music collectively embodies the versatility and alternative edge that colors 7evin7ins’ own productions.

Cayley Spivey (Indie Rock/Dream Pop)
LGBTQ+ alt pop artist Cayley Spivey has released her new single “Cross the Line” along with an official music video. Stream “Cross The Line” here.

Kelaska (Pop)
Connecticut based singer-songwriter, Kelaska, just released her new single “Smother Me”, available on all streaming platforms. Kelaska wrote “Smother Me” with the intention of having two different meanings. The first and maybe most relatable one is a bad relationship, and the second is dealing with anxiety. Listen to the single here.

404vincent (Hip Hop/R&B)
21-year-old Ottawa-based rapper and producer 404vincent returns with his second track of 2021, “Girlfriend”. 404vincent cites Drake, Frank Ocean and Tyler the Creator as his influences.

Lauren Sanderson (Pop/Rap Rock/Alternative)
Singer, songwriter, and rapper Lauren Sanderson kicked off a new era with her new intimate single “Hi.”

Holding Absence (Post-Hardcore)
Britain’s next breakout band Holding Absence drops a brand new single “In Circles” off their upcoming sophomore album, The Greatest Mistake Of My Life. The album is set to be released on April 16, 2021, via SharpTone Records.

The Fake Friends (Rock)
Fresh to the scene, The Fake Friends release their debut punchy new single “Mile End.”

Check out our past Fresh Music Fridays here.

Keep up-to-date with us on all of our channels and social media accounts:

YouTube: http://youtube.com/Popternative
Instagram http://instagram.com/popternative
Twitter: http://twitter.com/popternative
Facebook https://facebook.com/popternative/
Spotify: https://goo.gl/nWtNHP
Apple Podcasts: https://goo.gl/y6tbA9