Loungefly and Funko have recently announced their all-new collection in celebration of Hello Kitty’s 50th Anniversary. Launching in March 2024, the collection includes mini backpacks, collectible pins, apparel and more inspired by Sanrio’s nostalgic pop culture icon Hello Kitty.

Loungefly’s celebratory collection features their signature mini backpack, wallets, journals, jackets and more adorned with Hello Kitty in her classic blue overalls and signature red bow. Funko revealed their all-new Hello Kitty-themed Pops! to commemorate this major milestone for the brand.

“The whimsical Hello Kitty-inspired assortment captures her playful and charming personality, as she embarks on delightful adventures in her classic blue overalls and signature red bow,” says Loungefly.

Hello Kitty’s 50th Anniversary from Sanrio will be available on Loungefly.comSanrio.com and at select retailers. 

Sanrio Exclusive Hello Kitty 50th Anniversary Phone Sequin Mini Backpack. MSRP: $90.00
Sanrio Hello Kitty 50th Anniversary Coin Bag Metallic Stationery Mini Backpack Pencil Case. MSRP: $25.00
Sanrio Hello Kitty 50th Anniversary Color Block Unisex Hoodie. MSRP: $70.00
Pop! Hello Kitty With Balloon 50th Anniversary MSRP: $12.00

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